Internet notebook about my work: deep listening to facilitate positive change


Thursday 14 June 2012

Communication as a tool for more effective mainstreaming

Planning communication aspects of a mainstreaming exercise can help to make the interventions more effective. After planning of what we want to change and how - we plan the communication. In the first exercise we should limit ourselves to the essence otherwise - because of too many trees we do not see the forest - and we cannot be strategic. The two planning templates show the first fuzzy attempt and the next stepo towareds clarity. The next step below shows what the results are for communication planning.

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