Tuesday, 7 February 2012
Chrysler Commercial - It's Halftime in America
What about developing a similar message for biodiversity? In one day this avertizement - broadcasted by Chrysler during the Superbowl on Sunday - already was downloaded 1.5 million times. Time for us to rethink how we raise awareness on how to sustain biodiversity! A message that will resonate with 7 billion people...!
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