Sunday, 24 October 2010
Action triggers attitude change
Often we think that behaviour change is based on a sequence of changes in knowledge and attitude. In reality change is not based on such linear process. I realized that when I was invited in the biodiversity fair in Nagoya to cut my own chop sticks out of bamboo. It was not easy. It was very helpful that a skilled Japanese old lady was demonstrating me the basics. It was also fun to try. I never had thought that practicing sustainable use, would reenforce so positively my attitude towards sustainability.
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