CEPA: Communication, Education and Public Awareness for the Environmental Conventions.
Internet notebook about my work: deep listening to facilitate positive change
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Saturday, 30 May 2009
Format for communication planning
In the Quito CEPA training workshop for protected area managers in Ecuador we used this template for communication planning. Click on the matrix to read the text. The explanation in the right column focuses on the work of protected area managers. It can easily be adapted for any other kind of business. For more details on communication planning see section 4 of the CEPA Toolkit.
A sustainable future requires change at all levels. Change is an individual and emotional event – that depends on collective actions for success. Deep listening, communication, learning and facilitation can help to create the will to cooperate: the key to trigger positive behaviour change.
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