Internet notebook about my work: deep listening to facilitate positive change


Wednesday 26 November 2008

The footprint of websites

A usable website has a navigation which can be used intuitively by its customers. Design and lay out should help a user to stay on track and find the information he is looking for. As a regular user of environmental websites I often get very annoyed when looking for information. It is much easier and faster to use google or Wikipedia. High time for these organizations to invest in usability research? Usability is a new discipline that focuses on human-computer interaction, communication and engineering. It helps to improve websites, mobile phones and other new media by testing interfaces, observing and measuring user behavior and factors that influence that behavior. It leads to advice how to increase user satisfaction. It also helps to reduce the footprint of the organization, says Mercedes Sanchez. She is specialized in usability research and wrote about the relation between usability in the private sector and its effects on the environment.

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