Internet notebook about my work: deep listening to facilitate positive change

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Thursday, 29 May 2008

Public Awareness Indicators

A new postal stamp issued in April for the occasion of CBD COP 9 by the German government can serve as an indicator for public awareness. The polar bear on the picture is 'Knut' born in 2006 in the Berlin Zoo. An event that attracted quite some publicity. The stamp not only puts biodiversity on the table of German citizens when they write or receive a letter. The fact that the postal service choose this theme is in itself an indicator that biodiversity related issues are on the German public agenda. The launch of the stamp is accompanied with an information canpaign linked to the COP 9 awareness campaign.

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