In a workshop for protected area and ramsar site managers we focused on strengthening their capacities in communication and public participation. Especially to help them to be more effective in participatory planning for positive change. One of the exercises we did was practicing to tell stories about positive change. To help to analyze change, we provided a format, based on the case study format we developed earlier. The posting here is an example I gave from a change I saw take place some years ago in Slovenia.
What they realized was that participatory mapping of the issue and exploring options for change were a key communication interventions, that triggered change in knowledge and attitudes. For change in behavior and in the field mostly more and other interventions were needed and communication then mostly had a supportive role.
Sunday, 29 June 2008
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